Monopoly


CLIENT: Hasbro Canada

TYPE OF WORK: Web


THE CASE

To celebrate the 80th Anniversary of Monopoly, Hasbro Canada wanted to give a lucky Toys ‘R Us customer the opportunity to win $10,000 in cash. Anyone that bought a Monopoly product from a Toys ‘R Us store or online received a unique pin code that would allow them to enter online for the grand prize.

THEY developed and designed a responsive microsite for the promotion that used custom pin authentication technology and personalized auto responders for entries for the promotion.

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